Lessons from the 4 most successful instagram campaigns.
User generated content instagram.
Is user generated content ugc on instagram worth the effort.
User generated content ugc is any content text videos images reviews etc created by people rather than brands.
In fact they are almost 100 based on user generated posts.
Leveraging user generated content ugc on instagram can be the key to curating a beautiful instagram feed.
If you don t know what user generated content ugc is basically it s either asking other users if you can re share their content or taking submissions from users and then posting that content.
For many brands instagram is the primary platform for ugc.
And on instagram you can share posts to your story or your feed.
User generated content is any type of content produced by users and featured by other people on their own page with proper credit.
Airbnb are one of the most successful instagram accounts using user generated content.
User generated content or ugc consists of any form of content that s created by users and consumers about a brand or product.
Very popular among brands the powerful strategy is one of the most dominating sources on the web and it seems to be amazingly effective on instagram.
Ugc isn t paid for and its authenticity makes the user the brand advertiser as well.
Ugc is particularly prevalent on instagram where brands can easily repost and regram ugc from users accounts.
For this post i handpicked some of the best user generated content instagram campaigns out there.
But we re here to help.
From simply sharing user s photos to photo contests to product or company reviews many thriving companies on instagram are experimenting with user generated content in one form or another.
What is user generated content.
Hubspot defines ugc as.
On twitter you can retweet.
On facebook you can share.
User generated content comes in all shapes and sizes.
User generated content is simply re posting content created by your audience with proper credit of course to your social media accounts.